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Pretty Green crowned Drapers Brand of the year!

Pretty Green store opening in London, Carnaby Street

Pretty Green beginning

Pretty Green beginning
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Pretty Green in Manchester +video

Wednesday, December 08, 2010

MANCHESTER - Catherine May joins a load of Gallagher lookalikes for the launch of the King Street pop-up shop. Liam was there today, wearing his cowboy hat. The first Pretty Green pop-up store opened in August on Carnaby Street and on the back of its success, Liam Gallagher saw his home town of Manchester as the next logical opening. He said it is “an absolute privilege” to be opening here on a short term lease. The brand draws inspiration from the art scene of the 1960s and has recently won ‘Menswear brand of the year’ at the Drapers awards. Garments are of a high quality with the brand paying attention to detail, especially with their classic tailoring. Prices aren’t low, but you’re not just buying a piece of clothing - you’re investing in a slice of a rock star lifestyle, right? A trip to the shop is the equivalent of a pilgrimage for an Oasis fan. Gallagher’s face adorns the walls in the same emotionless pose each time. The shop is spacious with the white walls and huge mirrors adding to the modern look. There’s even space for DJ decks and live bands to entertain shoppers at special events. It’s likely that the brand will continue to expand.

address:
81 King Street
Manchester
M2 4AH

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